Our friends at Nineteentwenty asked to make the 3D post-its for these films for KIA, a project on which we developed some interesting techniques for dealing with large amounts of animated textures to be applied onto particles.
The 2D animators from Blink were updating the large scale animations as well as the post-it doodles right up until the end of the job, so it was important to have enough flexibility to allow for these creative changes without causing a bottleneck in the production process, especially since we were dealing with 4 separate films, each with its own animations and doodles.